Sports Direct Black Friday 2026

4 current offers. Updated 20 October 2026.

Sports Direct ran a Black Friday promotion across trainers, sportswear and kit from Nike, adidas, PUMA and Under Armour last year, along with an extra 10% off its outlet section.

Last checked 20 October 2026

Save up to 70% off Kids Clothes and Footwear at Sports Direct

Ends 13 January 2027

Details and terms
Save on kids clothing with up to 70% off.
Updated 20 October 2026

Save up to 70% on Mens Footwear at Sports Direct

Ends 13 January 2027

Details and terms
Save up to 70% on mens footwear at Sports Direct
Updated 20 October 2026

Save up to 70% on Womens at Sports Direct

Ends 13 January 2027

Details and terms
Huge savings at Sports Direct where you could save up to 70%.
Updated 20 October 2026

Find your nearest Sports Direct Store

Ends 13 January 2027

Details and terms
Need something now? Find your nearest Sports Direct Store.
Updated 20 October 2026

The voucher catch

Part of last year's Black Friday offer came as a voucher to spend later rather than money off straight away. According to Sports Direct's help pages, the voucher could be used from 8 December if you paid with Frasers Plus, its credit account, or not until 5 January if you paid any other way. It then stayed valid for two years. If a deal includes a voucher, value it as a future discount, not cash off today's order.

Frasers Plus

Frasers Plus also gave early access to some discounts. It's a credit account, with a representative APR of 29.9% on balances that aren't paid off in time. A Black Friday saving disappears quickly once interest is added, so only use it if you'll clear the balance in the interest-free period.