
Apple Black Friday Sale 2026
Black Friday dates, news and what to expect.
Apple hasn't announced its 2026 Black Friday plans. It usually runs a four-day shopping event from Black Friday to Cyber Monday, which this year would be 27 to 30 November, according to MoneySavingExpert's prediction.
Last checked 5 November 2026
Black Friday deals from similar retailers
We don't list Apple's own offers, but these retailers have electrical deals on now.


Details and terms
Details and terms
Details and terms

Details and terms
Details and terms

Details and terms

Details and terms

Details and terms

Details and terms
How Apple does Black Friday
Apple rarely cuts its own prices. Instead, buying selected products during its event comes with an Apple gift card to spend later, worth up to £200 last year: £20 with AirPods 4, £80 with an iPad Air, and the top value with a MacBook Pro.
Gift card or discount?
A gift card is only worth its full value if you'll spend it at Apple anyway, on an accessory, an app subscription or another device. Otherwise, a straight discount elsewhere is usually better: other retailers often sell AirPods, iPads and Apple Watches for well below Apple's own price over Black Friday.
Compare Apple's price minus the gift card with retailers such as Currys, Argos and Amazon before you buy.
Get notified about Apple Black Friday deals
Be first to hear when Black Friday sales launch. We'll only email you about Black Friday deals, and you can unsubscribe any time. How we use your email